December 23, 2026

Wacky Wednesday: Why “Dumb Rules” Committees Should Rule The World

Wacky Wednesday: Why “Dumb Rules” Committees Should Rule The World

Let’s talk about the silent killers of customer love and operational brilliance: Dumb Rules.

You know the ones—those head-scratching policies that make zero sense, frustrate everyone, and exist only because “that’s how it’s always been done.” 🤦‍♂️🔗

Dumb Rules are customer control mechanisms disguised as order.

Need a 12-step approval process to refund $10? That’s a Dumb Rule.

Require customers to fax a form in 2025 to cancel a subscription? Dumb Rule.

Force people to repeat their life story to five different agents just to get help? You guessed it—Dumb Rule. 😤

These aren’t just minor annoyances—they’re loyalty assassins.

They derail strategy, drain morale, and drive customers straight into the arms of your competitors.

But here’s the audacious idea: What if we formed “Dumb Rules Committees” and let them run the show? 🔍

Imagine a cross-functional team—with real power—whose sole mission is to hunt down and obliterate every useless, tone-deaf, customer-hostile rule in the company.

Their mantra? “If it annoys people, it’s gone.” Their tool? Customer direction. Their goal? Liberation. ✊

This isn’t about being rule-less; it’s about being rule-smart.

Rules should enable, not encumber.

They should make things easier, faster, and more human—not slower, clunkier, and more robotic. 🤖

Hold leaders accountable.

Measure managers not by how many policies they enforce, but by how many they eliminate in favor of customer enablement.

Celebrate the destruction of Dumb Rules like you celebrate hitting targets—because honestly, it’s just as important.

When you kill a Dumb Rule, you don’t just remove friction—you unleash potential.

You free your team to focus on what matters: creating WOW 😮 moments, not wrestling with red tape.

So start today.

Gather your rebels.

Arm them with markers and whiteboards.

Let them question everything.

Your customers—and your bottom line—will thank you. 🙌❤️

Happy Wacky Wednesday. Go find a Dumb Rule… and kill it with fire. 🔥😎

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Cheers,
Roy
My Podcast Show Audacious Moves to A BILLION shares the specific Moves I made to achieve jaw-dropping growth in an insanely competitive internet business.

”The Audacious Unheard of Ways I Took a Startup to A BILLION IN SALES” is the latest in my BE DiFFERENT or be dead Book Series.

• Posted 12.23.26 at 06:00 am by Roy Osing
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