Roy’s Books
My BE DiFFERENT or be dead books are all based on the simple principle that I discovered early on in my career: if you’re not DiFFERENT in some meaningful way, success eludes you.
In my experience, being essentially the same as others is never a winning formula. Following prescriptions handed out in textbooks and copying the best practices of best-in-class organizations do not liberate a person or organization to achieve remarkable things.
Greatness comes from innovation and creativity that separates people and businesses from one another.
In my books you will discover how to stand-out from your competitors in business and in your personal career.
I will show you how I applied my audacious BE DiFFERENT practices to take a startup Internet and data business to a BILLION in sales in a short period of time.
In simple practical steps you will learn how to apply my ‘unheard-of ways’ to your business planning, marketing, sales and customer service efforts to relentlessly drive superlative financial performance and leave your competitors in your wake.
And, I will share my secrets on how being different can produce a successful career with the financial rewards that go with it.
You will be amazed at how simple it is to build a unique career plan that doesn’t conform with textbook thinking and how to execute your plan with absolute brilliance.
It’s a tough and complicated world we’re in; to successfully navigate through the unpredictable challenges thrown at you, you need a practical guide that has done it and can show a BILLION in sales to prove it.
My book series is all you need.
You can trust my work.
You won’t find it anywhere else.
Cheers,
Roy
Audacious Ways I Took a Startup to A BILLION!
How do you take a startup to a billion dollars in annual sales? It’s a number of audacious moves and I’m going to walk you through them one by one…
A Weekly Calendar for Leaders
Amazing and inspiring leaders focus on doing unheard-of things every day of the week. Their actions are simple, bold and will vault you to the top of the leader ladder…
Marketing in The Storm
Audacious marketing is needed if your goal is to weather storms of unpredictability and chaos. And if you want A BILLION in sales. Learn why traditional practices don’t cut it…
EXECUTE First; Plan Second
A plan without brilliant execution is worthless. In this book I will share my secrets on how to execute your plan pristinely and get unprecedented results…
BE DiFFERENT YOU!
Spectacular careers result from having a career plan and relentlessly pursuing your goals with an unmatched discipline that rocks the hungry competition. Inside I’ll show you how…
Six Acts of Leadership
Fearless and remarkable leaders have a powerful six-act repertoire they play out everyday to be extremely successful. Join me if you want to be a major leadership player…
Your Business Survival Guide
If you’re not DiFFERENT, you’re dead (or soon will be). In this book I show you how to build a resilient and sustainable business, unmatched in the marketplace. Discover how to be The ONLY one that does what you do and win every battle…