Roy's Blog: June 2026
June 29, 2026
5 Surprising Ways To Create Amazing Customer Moments

đ 5 Surprising Ways To Create Amazing Customer Moments
Creating an Amazing Customer Moment (ACM) is essential for building customer loyalty and differentiating your brand in a competitive market.
An ACM is a remarkable interaction where customers are utterly blown away by the care and service they receive.
âš Here are five surprising ways to achieve these gasp-worthy engagementsâŠ
đ€ The Warm Welcome
Begin every interaction with genuine enthusiasm.
A cheerful greeting conveys to customers that they are valued.
Use a warm tone and open body language, ensuring each customer feels acknowledged and welcome from the start.
đ The âI Hear Youâ Response
Active listening is key.
When customers voice their needs or concerns, listen carefully and respond thoughtfully.
Clarify their needs to ensure understanding, and reassure them that youâre dedicated to meeting those needs.
đââïž The Pacing Partner
Tailor the speed of your engagement to the customerâs preferences.
Some may need time to articulate their thoughts, while others appreciate quick resolutions.
Respect their pace and create a comfortable environment where they feel in control of the interaction.
â€ïž The Empathetic Apology
Mistakes happen, but how you handle them can turn a negative experience into a positive one.
Offer heartfelt apologies without making excuses.
Empathize with the customerâs situation and validate their feelings.
Demonstrating understanding and a willingness to make things right can turn dissatisfaction into gratitude.
đĄ The Creative Solutionist
Be a solution-oriented thinker.
Go beyond standard protocols to solve customer problems.
Instead of citing rigid policies, advocate for personalized solutions that address their unique concerns.
Creativity and flexibility in finding resolutions not only solve issues but also build trust and loyalty.
đ The Genuine CARE Factor
Authentic care surpasses obligatory gestures.
Demonstrate sincere empathy and interest in your customers’ well-being.
This genuine approach fosters loyalty and encourages positive referrals as customers are more likely to share experiences where they felt truly cared for.
Implementing these strategies will not only enhance customer satisfaction but also set the stage for memorable interactions that keep customers coming back.
âš These surprising methods, when applied consistently, will ensure your brand leaves customers amazed and delighted.
Ready to escape the echo chamber of tired business theories and academic jargon?
Subscribe now and get the same weekly, battle-tested strategies used by a leader who scaled a company to over $1B in annual sales.
Cheers,
Roy
My Podcast Show Audacious Moves to A BILLION shares the specific Moves I made to achieve jaw-dropping growth in an insanely competitive internet business.
âThe Audacious Unheard of Ways I Took a Startup to A BILLION IN SALESâ is the latest in my BE DiFFERENT or be dead Book Series.
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- Posted 6.29.26 at 06:00 am by Roy Osing
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June 25, 2026
Thoughtful Thursday: The Truth About Why Mediocrity is Now Celebrated

đ€ Thoughtful Thursday: The Truth About Why Mediocrity is Now Celebrated
Welcome to another episode of #ThoughtfulThursday â where we challenge every norm, entertain without apology, and incinerate conformity.
Ready to engage in the fight for real thinking? Letâs dive in.
Participation trophies are a lie.
So is the idea that lowering standards promotes equity.
It doesnât.
đ Lowering Standards Normalizes Average
It tells people they donât need to earn respectâthey just deserve it.
Thatâs not empowerment.
Thatâs entitlement in a shiny wrapper.
Real growth comes from struggle.
From failing, adapting, and pushing harder.
When we eliminate competition, we erase ambition.
When we reward minimal effort, we teach people their best isnât necessary.
đ« Thatâs Not EquityâItâs Enabling Laziness
It strips meaning from real achievement.
The world doesnât care about your participation ribbon.
The job market, relationships, personal goalsâthey demand excellence.
Not âgood enough.â Not âyou tried.â
True equity means giving everyone a fair shotânot handing out unearned victories.
đȘ Fairness Isnât About Making Things Easier; Itâs About Making People Stronger
Weâve confused kindness with weakness.
Weâve traded standards for sympathy.
The result? A culture that celebrates mediocrity while quietly resenting those who actually achieve.
Thatâs not progress.
Thatâs collective self-deception.
đ„ Stop Watering Down Success
Stop applauding the bare minimum.
Demand moreâfrom others, and from yourself.
#ThoughtfulThursdayâTrue respect isnât given. Itâs earned. And that will never change.
If you’re tired of the coddling and crave more unfiltered takes, subscribe for weekly doses of uncomfortable truths.
Cheers,
Roy
My Podcast Show Audacious Moves to A BILLION shares the specific Moves I made to achieve jaw-dropping growth in an insanely competitive internet business.
âThe Audacious Unheard of Ways I Took a Startup to A BILLION IN SALESâ is the latest in my BE DiFFERENT or be dead Book Series.
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- Posted 6.25.26 at 06:00 am by Roy Osing
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June 24, 2026
Wacky Wednesday: Why Kill Small Talk For Amazing Storytelling

đ Wacky Wednesday: Why You Should Kill Small Talk for Amazing Storytelling
Letâs be honestâsmall talk is the soggy cereal of human interaction. đ„Ł
âHowâs the weather?â âBusy at work?â âTrafficâs awful, huh?â
Groundbreaking.
If weâre going to waste oxygen, why not make it interesting?
đŹ Enter: Storytelling Mode
Imagine this: Instead of nodding robotically at âNice weather weâre having,â someone hits you with, âSo I fought a raccoon for a burrito last nightâŠâ đŠ
Now weâre talking.
Suddenly, your commute chat isnât a snooze-festâitâs a potential Netflix documentary.
Small talk is polite, sure.
⥠But Storytelling? Thatâs Electric
Itâs the difference between âIâm fine, thanksâ and âI once got stuck in an elevator with a mimeâtrauma bonds are real.â đ„
Stories spark connection, laughter, and occasionally concern (which beats boredom any day).
Think about it:
â First dates? Swap âWhat do you do for fun?â for âEver seen a grown man cry over a lost tamale?â đ¶ïž â Instant chemistry.
â Work meetings? Replace âHow was your weekend?â with âI accidentally joined a cult at a farmerâs market.â âš â Promotion incoming.
Sure, oversharing has risks (âTMI, Karen!â), but lifeâs too short for âDid you get my email?â debates.
Next time someone asks âHow are you?â hit âem with a plot twist. âGlad you asked. So, my cat learned to open doorsâŠâ đȘđ
đ Bottom Line: Ditch the Dull. Embrace the Chaos.
Your storiesâweird, wild, or why-is-this-happeningâare 1000x better than another âHot enough for ya?â
Now go forth. Be unhinged.
And for the love of drama, never talk about the weather again. đȘïžđ„
If you’re tired of the coddling and crave more unfiltered takes, subscribe for weekly doses of uncomfortable truths.
Cheers,
Roy
My Podcast Show Audacious Moves to A BILLION shares the specific Moves I made to achieve jaw-dropping growth in an insanely competitive internet business.
âThe Audacious Unheard of Ways I Took a Startup to A BILLION IN SALESâ is the latest in my BE DiFFERENT or be dead Book Series.
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- Posted 6.24.26 at 06:00 am by Roy Osing
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June 22, 2026
Why Perfect Leaders Fail: 7 Powerful Strengths of Messy, Authentic Leadership

Why Perfect Leaders Fail: 7 Powerful Strengths of Messy, Authentic Leadership
Leadership is often romanticized as a polished, flawless endeavor.
We imagine great leaders as composed, decisive, and always in control.
But the truth is, the most impactful leaders are often the messiest.
Their imperfections, struggles, and chaos are not weaknessesâtheyâre the very qualities that make them extraordinary.
Hereâs why great leaders are really messy, and why thatâs your secret advantage in todayâs complex world of leadership and management.
đ€ 1. They Embrace Uncertainty
Great leaders donât pretend to have all the answers.
They thrive in ambiguity and arenât afraid to admit when theyâre unsure.
This messy approach allows them to adapt, pivot, and innovate when faced with challenges.
Instead of clinging to rigid plans, they remain open to new possibilities, even if it means navigating through chaos.
đŹ 2. Theyâre Emotionally Authentic
Messy leaders are human.
They show vulnerability, express their emotions, and arenât afraid to let their guard down.
This authenticity builds deep trust and fosters genuine connections with their teams.
When leaders are real about their struggles, it creates a culture where others feel safe to do the same.
đ 3. They Take Risks and Fail Forward
Great leaders arenât afraid to take bold risks, even if it means failing spectacularly.
Their messy journey is filled with trial and error, but each failure becomes a stepping stone to success.
They learn, grow, and inspire their teams to do the same by showing that failure isnât the endâitâs part of the process.
âïž 4. They Challenge the Status Quo
Messy leaders donât settle for âthe way things have always been done.â
They question norms, disrupt systems, and push boundaries.
This often creates chaos in the short term but leads to groundbreaking progress in the long run.
Their willingness to shake things up is what drives true innovation and transformation.
â€ïž 5. They Prioritize People Over Perfection
Great leaders understand that people are messyâand thatâs okay.
They focus on empowering their teams, nurturing growth, and fostering collaboration, even if it means sacrificing a perfectly polished outcome.
Their leadership is rooted in empathy and serving others, not control, which creates a powerfully supportive environment.
đ„ 6. They Lead with Passion, Not Precision
Messy leaders are driven by their passion and purpose, not by a need for perfection.
Theyâre willing to make mistakes, take detours, and follow their instincts.
This passion is contagious and inspiring, motivating others to bring their full selves to the table and pursue goals with raw enthusiasm.
đȘïž 7. They Learn from the Chaos
Great leaders see chaos as an opportunity, not a setback.
They use the messiness of life and work to gain insights, refine their strategies, and become better versions of themselves.
Their ability to find meaning in the chaos is what sets them apart.
đ„ The Bottom Line: Embrace Your Mess
The myth of the perfect leader is just thatâa myth.
Great leaders are messy because theyâre human.
They embrace uncertainty, take smart risks, and prioritize people over perfection. Their messiness isnât a flawâitâs a strength.
Itâs what makes them relatable, resilient, and revolutionary.
So, the next time you feel like youâre not âput togetherâ enough to lead, remember: the best leaders are the ones who arenât afraid to get a little messy.
Ready to embrace authentic leadership?
Explore the links throughout this post for deeper insights.
Ready to escape the echo chamber of tired business theories and academic jargon?
Subscribe now and get the same weekly, battle-tested strategies used by a leader who scaled a company to over $1B in annual sales.
This isn’t just theoryâthis is what actually works.
Cheers,
Roy
My Podcast Show Audacious Moves to A BILLION shares the specific Moves I made to achieve jaw-dropping growth in an insanely competitive internet business.
âThe Audacious Unheard of Ways I Took a Startup to A BILLION IN SALESâ is the latest in my BE DiFFERENT or be dead Book Series.
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- Posted 6.22.26 at 06:00 am by Roy Osing
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