July 7, 2023

How my audacious unheard-of ways will get you A BILLION IN SALES

         

CHECK OUT MY 7th BOOK!

The Audacious ‘Unheard-of Ways’ I Took a Startup to A BILLION IN SALES.

How on earth do you build an organization from the early stages to a billion dollars in annual sales?

Well, in this book I am going to give you the 100% No B.S. TRUTH, broken down, move by move, so you can do what I did yourself, because I’m a big believer of passing on the torch to fellow business people and entrepreneurs, and secondly, I believe in not wasting anyone’s time.

The truth is, I discovered that it’s not one thing, it’s a number of deliberate moves that position you and your company in harmony with one another to produce flawless performance results and I’m going to walk you through them step by step. You will learn quickly in a way that cuts through the CRAP and allows you to Get it Done with little trouble.

Check out my more recent podcast shows (the full list of 85+ podcast shows are here) where I break down my Audacious Ways for many audiences.

***NEW! “Special guest Roy Osing shares very thought-provoking and audacious ideas to help you differentiate yourself from your competition, so you can achieve your goals sooner rather than later and maybe even exceed what you thought possible. This is a must listen to interview.”, The Accountability Podcast

***NEW! Audacious Leadership is all about breaking away from the normal way leaders practice their art. In this ‘Biz Gone Social’ show we explore the Moves I made to successfully grow a startup to A BILLION IN SALES! — Biz Gone Social Podcast

***NEW! “Roy discusses the importance of breaking out of the “sameness” that businesses have accepted as the norm and standing out to be the ONLY ONE doing……(fill in the blank). We discuss practical ways to make that happen and touch on some of the points from Roy’s many books.”, Customer First Podcast

***NEW! “This week I was lucky enough to interview a very cool and articulate guy named Roy Osing. One of the highlights of Roy’s illustrious career was driving a company to a BILLION in annual sales. Roy documented his journey in a book - not the ordinary how-to textbook type - but based on what he did differently to actually grow a business to a billion in annual sales.
Let’s fly all the way to Vancouver and explore Roy Osing’s ocean of thoughts through his book ‘Be Different or Be Dead’!”,  The First Customer Podcast

***NEW! A Journey to A BILLION in Annual Sales. “Join me this week as I talk with Roy Osing, Author of “BE DiFFERENT or be dead,” about his journey to bring his company to $1 billion in annual sales. Roy and I talk about how he reached this milestone through learning on the run, “leadership by serving around” and building trust and consistency within his organization. Roy shares many tips that he has implemented throughout the years and encourages front line recognition and a strong culture to create a successful team.” The Positive Polarity Podcast

***NEW! From a Startup to a Billion Dollar Sales. “In this episode, host Michael Brooks dives deep into the world of business success with Roy Osing, a renowned business advisor with a remarkable journey. Roy takes us through the audacious strategies he employed to take a small data company and grow it into a billion dollar industry behemoth. If you’re an entrepreneur, business owner, or aspiring leader looking for practical, real-world strategies to scale your business, this episode is a goldmine of insights you can’t afford to miss!”. The Scaling Edge Podcast

This, my seventh book in the BE DiFFERENT or be dead Series, shows you how to do what I did to grow a company to a billion in sales and to give you confidence that if you follow my audacious and ‘unheard-of ways’ you will also not only grow your business to unimaginable levels, you will also have an unbelievable and incomparable career.

The essence of my work is based on what I learned from over three decades as a successful Entrepreneur, President, CEO and Business Leader.

I have found that consistent success comes from being unique and standing out from those around you, be it a hungry competitor looking to grow their share of the market at your expense, or another person coveting career opportunities identical to yours.

In this book you will learn how to find a way to carve out a unique position for yourself and/or your organization and stand out in the mob crowd and be The ONLY one that does what you do. In doing so, success follows you like a magnet with the riches you deserve.

On the inside of Audacious

My book lays out for you in simple how-to ways, the bold moves you need to take if you want to ‘kill it’ in business and have an amazing career with the financial rewards that go with it, no matter the stage of your business, career or company, including but not limited to:

▪️The organization’s business plan must be focussed on how to execute and must clearly define an unmatched competitive position.
▪️Customer Service must be memorable and designed to take the customer’s breath away.
▪️Leaders must be in the trenches with the frontline helping them execute.
▪️Your need to be hungry for a personally rewarding career while achieving the organization’s strategic imperatives as your end game, is imperative.
▪️Marketers must reject the masses and build stuff for the weirdos.
▪️’Un-Sales’ must be the norm and selling never the priority.

Thoughtful Remarks about Audacious

“BE DiFFERENT or be dead: The Audacious ‘Unheard-of Ways’ I Took a Startup to a Billion in Sales provides a roadmap for how to leverage Roy’s leadership methods to set a business up for success. 
Whether your business is a start-up, or amongst the Fortune 500, Roy’s audacity and expertise will help you drive innovation, build a customer-centric culture and fuel success within an increasingly competitive and dynamic landscape.”
      — Darren Entwistle, President and CEO TELUS Corp. Vancouver Canada

“In The Audacious ‘Unheard-of Ways’ I took a Startup to a Billion in Sales Roy provides pivotal marketing secrets and tips that enabled him to achieve his audacious goals, and to make you hungry to do the same.  Each one of his tips could be another book. Roy’s Audacious Book #7 will help you become different from the common breed.”
      — Frank Palmer, Chairman, Palmer Stamnes DDB, Vancouver Canada

“I’m a student of Roy’s work, but ‘Audacious and Unheard-of Ways’ is a superlative piece of ‘how-to’ work that goes beyond the limits of providing useful advice to businesses and career professionals; it surpassed my wildest expectations. If you choose only one book to read to make a difference in your life, choose this one - give it to someone in Marketing, your organization will thank you.”
      — Bradley Hale, Career Sales Entrepreneur, Toronto Canada

“Roy Osing revolutionized business with his concept and book, ’Be Different or Be Dead’. With this book, he turns textbook leadership on its head with creative, out-of-the-box solutions to the biggest problems in business: aligning strategy and execution, motivating employees, and selling in turbulent times.”
      — Rick Spence, Business Writer and Speaker, Editor PROFIT Magazine, Toronto Canada

“Roy’s strategic vision and unrelenting focus on delivering results is a clear and powerful roadmap for success, in business and beyond. BE DiFFERENT or be dead: The Audacious ‘Unheard-of Ways’ I Took a Startup to a Billion in Sales is a must-read for anyone looking to advance their career or business.”
      — Jill Schnarr, Chief Communications Officer, TELUS, Vancouver Canada

“In today’s fast moving business world, sage advice and wisdom can be hard to come by.  We are all so busy and distracted that we find ourselves trying to solve the same problems over and over, with varying degrees of success. Once in a while the opportunity comes along to experience deep learning from someone who has actually achieved what we are attempting to do. This book is your opportunity.”
      — Ron Cox, President Tailwind Consulting LLC, Tampa Florida

“This book is the best yet from Roy. He has kept true to the core principles set out in his first book BE DiFFERENT or be dead or Be Dead Your Business Survival Guide’ and his eBooks . Roy provides practical, invaluable insights and bold ways to leverage all functions of an organization to dazzle customers, truly stand out from and outperform the competition and produce amazing returns for an organization and its stakeholders. An amazing read with so many valuable lessons.”
      — Egon de Haas, Industry Executive, Global Government & Public Services, PricewaterhouseCoopers International Limited, Amsterdam The Netherlands

“Roy tells it like it is. No esoteric prose, just plain, practical advice that can be immediately implemented. You deserve to be a great leader, have a great career, sell as much as you can and Roy lays out the path how to achieve this and more. Now is the time to bring the unique you to the forefront and Roy’s new book can help you on that journey”.
      — John Golden, Chief Strategy & Marketing Officer, Pipelinersales Inc., Pacific Palisades California

“What I loved about the book is the absolute focus on the customer and the need to keep pace with their wants and desires during these unprecedented and turbulent times. Roy does an excellent job relating how customers are treated to growing a business.”
      — Nerio Vakil, President Total Business Solutions, Mumbai India

“Every concept Roy touches on in ‘Audacious Unheard-of Ways’ can be used in small business. This is about a personal journey to success. Roy teaches you not just how to focus but where to focus, how to cut the CRAP, that there is greater value in looking ahead then behind, and how to build respect and get results with your staff in his Bear Pit sessions. And the list goes on. If you are a small business owner and you really want to differentiate yourself to achieve better results Roy tells you how. Ask yourself, do you want to be DIFFERENT or be dead?”
      — Daniel Boisvert, A DiFFERENT Entrepreneur and Notary Public, Delta Canada

The ebook version was released Feb 1, 2022.

If you’re interested in more information please feel free to reach out to me.

Order your copy of ‘Audacious’ NOW at:

Amazon
Google Books
Barnes and Noble
Indigo.chapters.ca
Books-A-Million
Indie Bookstore
Bookshop.org

Cheers,
Roy
PS My 50+ Podcast Shows that will change your life.

• Posted 7.7.23 at 09:02 am by Roy Osing
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