Be Different or be dead

April 1, 2013

Why the world needs ‘crazy ones’ to inspire and lead it

Source: Unsplash

Why the world needs ‘crazy ones’ to inspire and lead it.

I am sure that many of you have seen or heard this before, but it bears repeating. This was one of Apple’s very early ads. It personifies who Steve Jobs was and captures the “Think Different” culture he created.

This piece not only captures the persona of Jobs, it also paints a picture of what we might shoot for if we truly want to make a difference.

There was only ONE Steve Jobs, but maybe, just maybe we can try to emulate the character that separated him from everyone else.

And maybe, just maybe we can be tolerant with those we discover around us that look a bit like Steve. Cherish them. Nurture them. Make a pathway for them to succeed.

Check the video out and follow along…

“Here’s to The Crazy Ones
The misfits.
The rebels.
The troublemakers.
The round pegs in the square holes.
The ones who see things differently.
They’re not fond of rules.
And they have no respect for the status quo.
You can quote them, disagree with them, glorify or vilify them.
About the only thing you can’t do is ignore them.
Because they change things. They push the human race forward.
And while some may see them as the crazy ones, we see genius.
Because the people who are crazy enough to think they can change the world, are the ones who do.”

WOW!

Thus manifesto should be a major element in how organizations recruit people in today’s world of uncertainty, unpredictability and chaos.

Are we actively looking for people with these attributes?

Are we trying to create a culture in our organization that fosters craziness? Or are we, by our very actions, forcing everyone into a pre-determined mold — a crowd of commonness and sameness?

I get that Steve Jobs was probably one of a kind, and we are unlikely to produce another one like him.

But what if leaders could, by inspiring craziness in our people, be lucky enough to stumble on 10 of them?

Would that make a difference? I’m thinking it would.

Cheers,
Roy
Check out my BE DiFFERENT or be dead Book Series

• Posted 4.1.13 at 09:57 am by Roy Osing
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