January 19, 2010

BE DiFFERENT Strategy Creation Process

The 8 Step BE DiFFERENT Strategy Creation Process

BD #1 - HOW BIG do you want to be? Set your growth & financial goals FIRST. They drive your strategy.

BD #2 - WHO do you want to SERVE? Choose your target customers that will satisfy your HOW BIG goals.

BD #3 - HOW will you compete and WIN? Construct the ‘only’ statement to separate yourself from the pack.

BD #4 - Create your Strategic Game Plan with the previous 3 questions. This will serve you well as your strategy elevator speech.

BD #5 - Set the critical few objectives that will achieve 80% of your Strategic Game Plan.

BD #6 - Assign accountability for each Objective. Who does what by when. If no one is accountable nothing gets done.

BD #7 - Be insane about Execution. Assign a Strategy Hawk to drive implementation of your strategy.

BD #8 - Monitor, review, learn and adjust from the execution of your plan.Evolve your plan into succeeding. Plan on the run.

Cheers, Roy

Remember to follow me on Twitter
Take the BE DiFFERENT Quiz

Related Blogs
Creating your Strategy doesn’t have to be Painful
Antipate well; React Brilliantly!
Be Anal about Execution
Roy’s Rule of Three
Strategy Hawk
Plan on the Run
Cut the Crap
The Only Statement
Role of Your Strategy Document
Line of Sight Execution
Avoid Aspirational Intent

Strategy | Permalink
Posted 1.19.10 at 11:24 am by Roy Osing | Read Comments (0) | Leave a Comment