Be Different or Be Dead

by Roy Osing

BE DiFFERENT or be dead Blog

September 2, 2010

Five HUGE Things Not Taught in Business Schools

“O(B) = f(XX). The blueness of one’s ocean (think competitive advantage as defined in the popular book ‘Blue Ocean Strategy’) is directly proportional to one’s eXcellence in eXecution/XX. If one finds a strategic blue ocean one will ..... be copied,immediately; the ONLY defense, possibility of sustaining success is XX/eXcellence in eXecution.”—- Tom Peter’s from his latest book ‘The Little BIG Things’:

“Plans are only good intentions unless they immediately degenerate into hard work.”—- Peter Drucker

If these gurus speak forcefully and often about the need to execute, it is clearly a competency we need to equip our business school grads with.

Hence the top five academic - real world Relevance Gaps:
1. EXECUTION
2. EXECUTION
3. EXECUTION
4. EXECUTION
5. EXECUTION

OK perhaps a bit of overkill on my part but the point has to be made: this is a CHASM OF GIGANTIC PROPORTIONS!

Execution Teaching Topics:
> Be Anal about Execution! Anality is Strategic. Covet this competency.
> The Strategic Game Plan document must be 1/8” thick on the plan essence and 2” thick on execution.
> Theory is great, but without pristine (even inelegant) execution it produces ZERO results hence is worthless. How about evaluating the performance of a business school on the extent to which their ‘stuff’ has been successfully put into practice?
> Planning on the Run mobilizes a ‘Plan B’ mentality. No ‘Plan A’ has EVER worked the way its authors had intended. Plan >> Execute >> Learn >> Adjust >> Execute ...
> Recruit doers whose passion is to actually get things done. Anti-Pontificators Wanted! Left-brained Specialists not so much.
> Cut the CRAP. Blow up the thing that are no longer relevant to your strategy and/or prevent you from making progress. The ‘Grunge’ (thanks Tom Peters) must go in an organization, otherwise you get stuck in the present and can’t move forward.
> CEO’s - Chief Execution Officers are critically in need. Real strategic stuff. Execution Leaders will determine the success of any plan.
> CEO needs to be the Strategy Hawk who lives and dies by the success of strategy implementation.
> Cross-functional teaming. Results are delivered across the organization not through silos. If people are not working effectively together, dysfunction is created and results aren’t.
> Teach ‘the politics of execution’ in an organizational world full of biased people, power seekers and personal motives.

Curriculum designers: there you have the new course list to enhance the relevance of your graduates when they enter the business world.

Cheers, Roy

Remember to follow me on Twitter
Take the BE DiFFERENT Quiz

Related Blog Articles on Execution
The A, B, C’s of Execution

Business Schools | Permalink
Posted 9.2.10 at 08:00 am by Roy Osing | Read Comments (0) | Leave a Comment

Comments

Leave a Comment

Your name:

Your email address:

URL of your Web site or blog:

Type the letters from here  in here

Your comment: